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MAIDENFORM

Pure Comfort Bra Without Underwiring

Product Description
4.1 /5 83 Ratings and Reviews
Black + 1 COLOUR:
SIZE
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    Product Description

    Pure Comfort Bra Without Underwiring - MAIDENFORM

    Pure Comfort® Soft Support Wireless lace bra. The new design shapes the bust without the need for underwires.
    Product details
     •  Demi-cup
     •  Padded cups
     •  Non-underwired
     •  Super soft
     •  Extended frame provides support without side boning
     •  Non-underwired for all-day comfort
     •  Stunning double strap detail at the front
     •  Adjustable straps for a custom fit

    Fabric content and care advice
     •  Main fabric: 80% polyamide, 20% elastane
     •  Gusset lining: 100% cotton
     •  Secondary fabric: 90% polyester, 10% elastane
     •  Please refer to the care instructions on the product label
    Colours Black, Powder pink
    Sizes S, M, L, XL, XXL
    Our customers also liked
    83
    Latest reviews
    4.1
    (83 Reviews)
    Average rating
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    1
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    5
    52
    Value of Product
    4.5
    Style
    5
    Quality
    4.8
    Product size Large
    100% recommend this product.
    Sort & Update
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    • 09/04/2026
      Can’t be worn

      After a breast reduction, I’m a very manageable 34Cish. I was looking for something comfortable that was less supportive than a bra I would use for work or events. This one felt fine but as soon as I bent over, half of each breast came out of the cup and didn’t adjust when I stood up. That’s a complete fail for me. I won’t be able to wear this at all and need to apply for a refund. But I don’t want to deal with a return at UPS.

      Originally published on Maidenform
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    • 16/02/2026
      Comfortable and Supportive!

      This is comfortable enough to wear to bed and not feel like the girls are trying to migrate!

      Originally published on Maidenform
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    • 22/01/2026
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    • 11/01/2026
      Most comfortable bra I've ever owned

      I ordered this bra in two colors and now these two have become my go-to bras for daily wear! The strap below the cups is so soft and comfortable. I normally don't purchase lace cups bras, but I love this one. The bra lays flat and moves with me. I am an A cup and don't like underwire bras, so this design is perfect. Adds natural looking fullness with cozy comfort.

      Originally published on Maidenform
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    • 30/12/2025
      Who are they making these for?!

      Around the body is fine, but the C cup size is an A cup size. I’m constantly pulling up the cup and smooshing me in….which leaves a gap underneath.

      Would love too return them all if I could!

      Originally published on Maidenform
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    • 14/10/2025
      Band too tight.

      Looks wonderful, cups fit, but the band is so short I have to use the last hook on a bra extender. Am band size 33 and ordered a 36 but the band is only around 30"

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    • 08/10/2025
      I did not like the seam in the middle of the cup

      Comfortable, good fit, but the seam in the middel of the cup shows too much for my liking

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    • 07/09/2025
      Not the best t-shirt bra

      I did not care for the seam through the front of the cups, it shows when wearing a fitted shirt. Also, the band was larger than my other size Medium Maidenform bras.

      Originally published on Maidenform
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    Maidenform

    To take your measurements, use a tape measure, then refer to the table below to know your size.
     
    1. Bust: at the fullest point of your chest.
    2. Waist: just under the chest.
    3. Hips: at the widest point.
    Maidenform Size UK Size Hip [in]
    S 10 34-38
    M 12 39-41
    L 14 42-44
    XL 16 45-47
    XXL 18 48-50
    3XL 20 51-53
    4XL 22 54-56